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Digital jets off to the DynamicWeb summit

Senior members of our digital team have just returned from the DynamicWeb summit, meeting our partners of the last 12 years…

For those who don’t know their frontend from their backend, DynamicWeb is a major player on the digital scene. The tech giant helps thousands of businesses run more than 12,000 websites globally through their range of CMS, Ecommerce, PIM (Product Information Management) and online marketing solutions.

They’ve been our partners for over 12 years and have helped us to consistently expand the digital services we offer to our clients. On 8th and 9th September 2022 it was great to meet up again face-to-face after the events of the past 2 years.

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Our digital director, Ian McKay and senior DynamicWeb developer, Kevin O’Driscoll jetted off to Aarhus in Denmark to attend the annual DynamicWeb Summit. The programme of events included over 30 tech and commercial sessions including workshops, keynotes and sounding boards.

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This was a landmark conference as it announced the beta release of DynamicWeb 10, a much anticipated and prepared for event, which will move the platform into Dot Net 6 and beyond. It was also a great opportunity to catch up with the people we’ve been working with all these years and DynamicWeb’s new representative in the UK, Paul Vass. Paul will give us a greater level of support as he focuses on the UK market.

We learnt from some of the specialists within the organisation, discussed business trends and the aspirations of our clients, and had a chance to form closer bonds with over 200 international partners. In one insightful session, Winnebago Industries, Iowa, shared how the DynamicWeb platform has transformed their online digital offering to become more immersive for their customers and dealers, increasing revenues to US$960million for the quarter ending May 2021. Their digital transformation programme has revolutionised the way they now do business and interact with their customers, both new and existing.

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The presentation resonated with us as it covered areas we are equally passionate about. It mirrored our approach and the way we help our clients to transform their digital offering and customer engagement online – driving tactical actions from the insights gathered.

In 2022 and the years ahead, we’re hoping to continue contributing to our clients’ success with our ever-expanding knowledge of DynamicWeb and the strong relationship we’ve built up with their team here and overseas.

Dynamicweb offers so much more than simply increasing visitor numbers and conversions. By integrating with your ERP and CRM, it can provide business critical improvements in efficiency, reduce overall costs and streamline customer relationship management. If you’d like to find out what it could do for you, please get in touch and we’ll let you know how we can help.

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About The Foundry

The Foundry is a strategic communications agency, based in Manchester, delivering fully-integrated marketing campaigns for B2B, B2C, public sector and healthcare clients. Compliance marketing services include qualitative and quantitative research, branding and packaging design, social media campaigns, educational websites, CPD programmes, online learning tools, in-clinic training materials, posters and patient literature.

For more information, please call 0161 926 8444.