Proud to ‘do it again’ for Salts Healthcare at ASCN

How we made sure this year’s Association of Stoma Care Nurses conference was another triumph…

Salts Healthcare isn’t your average ostomy company. Rather than a faceless corporation of people in white coats, they bring personality and warmth to the challenging field of stoma care.

This meant when we were given the brief to design a stand for the annual ASCN conference it had to reflect their unique style. We love being part of creating the Salts healthcare exhibition stands each year, and with our past themes having included an art gallery, tiki bar and wellness spa, we had to live up to expectations.

As well as featuring their flagship product, Confidence BE®, and reminding stoma nurses about Salts’ commitment to patient wellbeing, we wanted to create a bright and inviting space for healthcare professionals, helping them to feel valued, supported and inspired.

Our ‘Pride’ theme was sparked by the venue location – in the heart of flamboyant Brighton. We took inspiration from this landmark festival with colourful signage, tote bags, a glitter station, selfie zone and celebration area with free mocktails

ASCN logo
ASCN logos
ASCN t shirt
ASCN bags1
ASCN bags2

Nurses were invited to share what makes them proud by tying a ribbon on our wellbeing tree themed to five pillars: social, physical, psychosocial, emotional and sleep. As usual, there was a real buzz around the stand with HCPs getting their faces painted with glitter and one nurse telling our client, “You’ve done it again!”.

ASCN tree

We also received great feedback from the stand builders, Apex, who worked tirelessly with us to ensure we delivered everything as promised. With a few unexpected hurdles on the way it was a real team effort, but they’ve told us it was the ‘most fun and most inviting stand’ according to some of the delegates.

Salts also said the stand ‘looked incredible and we were delighted with the final outcome’.

ASCN social

We feel very proud to have once again supported Salts Healthcare at ASCN and ensured they retain their title for the most fun, engaging, and memorable stand. If you have any exhibitions or events coming up where you need to stand out for all the right reasons, please do get in touch. We’d love to help.

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About The Foundry

The Foundry is a strategic communications agency, based in Manchester, delivering fully-integrated marketing campaigns for B2B, B2C, public sector and healthcare clients. Compliance marketing services include qualitative and quantitative research, branding and packaging design, social media campaigns, educational websites, CPD programmes, online learning tools, in-clinic training materials, posters and patient literature.

For more information, please call 0161 926 8444.