Patrick Olszowski does user research for organisations who are positively changing the world. His podcast regularly features fascinating people behind thriving, mission-driven companies. Last week, he asked our Creative and Managing Director, Mark Bottomley, to share his take on the state of advertising as we know it.
During the chat, Patrick delves into the personal and professional stories that have helped Mark shape an agency built on health, well-being, and vitality, covering everything from parenting to pitching.
What inspires him? Why should we, as marketers, be moving away from selling products and more into promoting added value services? What does it take to succeed in these uncertain times? And crucially, how often does he think about snowboarding?
Take a break, grab a brew, and hear the answers for yourself…