We’re racing the sun for Action Medical Research

You know us, we love a challenge, and this April we’re getting ready for a big one…

We like to push ourselves mentally and physically, as well as give back to good causes. So, this year on April 27th, along with our clients HAGS and their associates TayPlay, we’ve decided to take part in the Race the Sun charity fundraising challenge in aid of Action Medical Research.

This extremely tough event involves cycling 39 miles around the stunning backdrop of Snowdonia, navigating a 2-mile canoe course on the waters of Llyn Padarn, and climbing to the summit of Yr Wyddfa (Snowdon), the highest mountain in Wales with an altitude of 1,085m, on a 9-mile round trip along the Llanberis path.

The challenge lives up to its name as we’ll be setting off at dawn and trying to Race the Sun to finish the course by dusk.

The race is on for our three teams

The fearless Team Foundry includes our Digital Director and Founder, Ian McKay; Managing and Creative Director, Mark Bottomley; Digital Developer, Kevin Lees; and friend of the Foundry, Mike Worthington.

We’ll be joined on the day by two teams who are no strangers to adventure: our clients Team HAGS, the worldclass play equipment manufacturers, and Team Tayplay, who make custom ropes for the play and leisure industry.

Cycling tops

Reaching the summit for a good cause

As well as truly testing our mettle, we’ll be biking, hiking, and paddling for Action Medical Research, the leading UK-wide charity for sick babies and children. For the last 70 years they’ve been saving and changing children’s lives through medical research, developing treatments, vaccinations and cures.

Their groundbreaking work includes the first UK polio vaccines, ultrasound scanning in pregnancy and the rubella vaccine, not to mention being a driving force in the fight against premature birth and rare diseases.


Help us to help Action Medical Research

Today in the UK, there are hundreds of thousands of sick and disabled babies, children and young people who need our help. If you can spare a few pennies to sponsor us, you’ll be funding research that helps to tackle conditions which devastate children’s lives.

Please give whatever you can on our Just Giving page.

We’ll be following the Foundry team and sharing our progress on April 27th via our Insta­gram and LinkedIn chan­nels. So, make sure you keep an eye on our feeds to see if we manage to Race the Sun and get back to base before nightfall.


About The Foundry

The Foundry is a strategic communications agency, based in Manchester, delivering fully-integrated marketing campaigns for B2B, B2C, public sector and healthcare clients. Compliance marketing services include qualitative and quantitative research, branding and packaging design, social media campaigns, educational websites, CPD programmes, online learning tools, in-clinic training materials, posters and patient literature.

For more information, please call 0161 926 8444.